Traditional Home Staging or Virtual Home Staging?

 In Photography, Virtual Staging

Home Staging

 

Home Staging is decorating and preparing a property that is to be sold – vacant homes or homes with outdated furniture style. It improves the property’s appeal that can attract a huge number of potential buyers. To provide more potential buyers an impressive outlook on the property, designers who stage them often use new furniture, additional lights, accessories, carpets, paintings, and of course, plants. Some just rearrange everything that exists in the property and just add more details through the accessories. The better the staging, the more potential buyers may be attracted.

 

 

 

What are the advantages of Home Staging?

 

  • It sells faster than the empty ones.

Most of the property buyers prefer looking at photos of a  fully-furnished room rather than the empty ones for they can feel or see what and how the room may be utilized even if they are not physically present in the property. It actually sells 88% faster.

 

  • It sells 20% more.

Unlike the unstaged homes, staged properties or homes are usually sold 20% more than others due to its appeal visually.

 

  • It provides highlights.

It creates points wherein buyers draw their attention to, making them focus on the selling points of the property.

 

There are 2 common types of home staging – the Traditional and Virtual.

What is Traditional Staging?

 

Traditional Staging is a costly way of staging for the stagers will have to buy or rent some furniture to stage a specific property the best way they can attract more potential buyers. This staging is where most effort is exerted and is taking a lot more time to achieve a good output.

 

What is included in Traditional Staging?

 

Traditional Staging Services includes Assessment of the property, Stager-Client consultations, Stager design processing, shopping for materials, and the actual redesigning. This usually costs $2,000-$2,400 on average per month.

 

There is a lot on the list when you search for whose company offers Traditional Home Staging, and they do not end their work with Home Staging itself. Most of the companies have Furniture Rental Companies to partner with, so if you are missing a piece of furniture to be used on your home, they can definitely help you solve that.

What is Virtual Staging?

 

Virtual Staging is simply defined as a home staging done digitally. To explain further, virtual staging is digitally adding furniture and decorations to a photo of an empty room or area – indoors or outdoors.

 

 

Just like the Traditional Home Staging, Virtual Staging is done to highlight a property’s best feature, market a specific property, and provide a better impression of it to attract most potential buyers but unlike the traditional home staging, virtual staging is a much cheaper way of turning a boring and empty room to a fully-furnished one. It may also be a help if a property is in need of a fix, decluttering, or renovation. Providing new walls, ceiling, and floors, changing its color or materials, and replacing existing furniture.

What are the advantages of Virtual Staging?

 

  • It takes less time and effort than the traditional.

Stated above is that, Traditional Staging includes assessments, consultations, design processing, shopping, and redesigning in general. It is manually done, and usually takes up days, weeks, and sometimes months to achieve a good outcome. Virtual Staging is done within 8-12 hours per room and style. The client just needs to provide 2 things. (1) What needs to be designed – Is it a bedroom? Living room? Or a bathroom? (2) What style/s is/are to be applied – Modern? Industrial? Contemporary? Coastal? Any request will do.

 

  • It is cheaper than the traditional one.

In Traditional, every piece of detail is needed to be bought causing the client to pay thousands. In Virtual Staging, the client just needs to pay an average of $15-$40 per room to be staged.

 

  • It is versatile.

In virtual staging, the designer can provide his client multiple choices of what the specific room would look like. The stager can turn a bedroom into a study room. Or even turn the bedroom into a gym with less cost paid and less time consumed.

How is Virtual Staging done?


Compared to Traditional Staging, Virtual Staging is done through computers. They are implemented in photos only. Real Estate Photographers are actually the ones giving the Designer the photos to be staged. After the transfer of all the photos to be staged, the designer will add 3D furniture with an appropriate style preferred by the clients, render and retouch the output, and send back after 24-48 hours.

Issues solved by Virtual Staging

 

  • Decluttering

Virtual Staging may be Virtual Decluttering too. Sometimes, homeowners are having a hard time decluttering stuff before the Real Estate Photographers come in to take photos of their properties to sell. In Virtual Decluttering, it will take a little time to clear everything out, and on the other hand, make it even more appealing to the audience.

 

  • Keeping it outdated and in style

Some details in the existing property don’t look good together. There are also outdated features that are in need of a replacement. To answer those issues, virtual staging is the way.

 

 

Tips to achieve a good-looking staged home

 

  • Add rugs or carpets

Adding such can make the room bigger, and can cover up boring flooring or some floorings that need a fix. Rugs can be an accent too.

  • Add artworks

Artworks, simple or not, may add a vibe to a specific room. This is a little spice added to make the room look fuller.

  • Add small accents

Decorations such as vases full of flowers, sculptures, or trays may also be an additional vibe in a specific room, making the room look alive.

  • Add TV

To a more realistic look, tv is a good thing to add. It may be turned on or not, it depends on what you prefer.

  • Keep things in style

Add a theme. That’s the key to a good looking room. Anything with a common denominator that is mixed and matched will look good together. Make sure all things match.

  • Hire the best Virtual Staging Company

 

It is a good move to hire those who really have the knowledge to do the job. It is all that matters. Some who claim to do Virtual Staging jobs have these fake-looking outcomes. Better to look for a good one that can give you High-Quality output in a small period of time, and that costs you less.

 

 

This is done with the same camera settings. All of the lights coming through is from bounced flash.

 

Do you mostly shoot houses with no furniture? Here’s an idea how you can benefit more from it – Virtual Staging. You don’t have to do anything yet, you’ll  earn more money. It’s a win-win situation for you and your client.

Thinking of integrating Virtual Staging on your service? Here are some pointers to help you get started.


Quality

There are a lot of companies offering virtual staging, however, most of them don’t look realistic.  Compromising the price doesn’t mean to compromise the quality too. Make sure to try their free sample first before hiring them to do your staging.

Style & Materials

One other thing to consider is the 3d models. Choose a company that offers a variety of styles from classic traditional to modern furniture.


Pricing

We recommend having at least 50%-100% price increase from the original price of virtual staging. An average virtual staging costs $20 per image. You can charge it from $30 – $40 each.  The average home consists of 3 rooms that can include virtual furniture. 1 Bedroom, 1  Dining room, and 1 Living room. That’s an average of  $30 to $60 additional earnings per project without doing anything. 





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